Designed by Daniel Brokstad | Country: Norway

“Lervig started their brewery back in 2003, and now as it’s their 10th anniversary they decided to make a limited edition beer as a celebration, only sold directly at the brewery. The design tells the story of how it started with key words that changed from where they started and where they are now through a typography solution, that falls in similar old style category as the design style of their previous beers. The four pack consisted of 2 of each 2003 and 2013 editions and a little surprise as you open it you’re welcomed with “Enjoy your lervig” written under the closing mechanism. The design was printed as silver on pure black to emphasise both the exclusivity of the limited edition beer and a suitable combination for their anniversary.”

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Designed by Atmosphere Design | Country: Canada

“We branded a series of 650ml bottles for Russell Brewing for their Brewmaster Series. All these beers are strong in character and we want that reflected in the label designs in a bold, catchy way. With the ACL painted bottle print process we like to keep designs simple so one can pick up the entire message and feel of the product on a single glance and to cut through clutter on the store shelves.

With the Russell 6.26 17 Anniversary Scotch Ale design we went with a quality typographic look, combined with a modern take on some heraldry elements that are part of Russell Brewing’s branding elements.

Colour wise we went with a light green tone print to contrast with the dark brown of the bottle and beer shade. A unique colour scheme for a beer label that we weren’t seeing too much of but that we thought worked well with this layout. It’s also fairly bright and stands out well on the shelves.”



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Designed by Peter Gregson | Country: Serbia

“Peter Gregson designed a series of 6 different Coca-Cola cans for the celebration of Coca Cola’s 125th anniversary. We used old Coca-Cola ads and posters (from 1930’s, 1940’s) and implemented them in order to create the can that would remind of the Coca Cola’s longevity and, at the same, be something completely new.”



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Xmas gift N°4 // 20 COLORS  COLLECTOR, 20th Anniversary issues to be won
Xmas gift N°4 // 20 COLORS COLLECTOR, 20th Anniversary issues to be won

20 lucky YatzeReaders are going to win the 20th Anniversary WINTER 2010 COLLECTORS Edition of the quarterly COLORS MAGAZINE.  The issue is dedicated to COLLECTORS and it  unfolds 20 unique stories about each collector, telling something distinctive about their lives in 108 pages, of 147,234 collectibles!

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Design by Subplot Design | Country: Canada

“BC’s most widely-distributed craft beer brand, Okanagan Spring Brewery, celebrates 25 years of craft-brewing excellence at the end of this year, and is kicking off the celebrations with the new release of its latest creation, “25th Anniversary Hopped Lager”. Partnering again with Vancouver’s Subplot Design Inc.

“Our anniversary is definitely a time for us to celebrate 25 years of doing what we love to do: and that’s creating great beers”, says Brand Manager Glen Jessup. “But we didn’t want to just throw a few parties and hide behind a bunch of “hype”. So we’ve done what we do best and have come out with a truly fantastic and unique new product”.

25th Anniversary Hopped Lager has been created by Brewmaster Stefan Tobler as an homage to the original product released in December 31, 1985: by his father, original founder Jakob Tobler. The “25th Anniversary” release is unique by using a “late-hopping” technique that introduces dry hops late in the brewing process. This process adds a fragrant and floral bouquet which complements the unique hoppy taste and clean and well-balanced finish.

“Subplot Design have become our go-to-guys for bringing strong brand thinking and design excellence to our packaging”, adds Jessup. “They have helped express our history in a fun and engaging way on the packaging that gives both our consumers, and all our staff, something to enjoy”.

The new packaging features a collage of over 70 different photos from Okanagan Spring’s history, including employees, original packaging and trademarks, events and moments which formed who they are today.

Subplot completed a complete brand overhaul for Okanagan Spring in 2008 including a new logomark, identity platform, complete packaging system, on-premise materials, taphandles, merchandise and point-of-sale. After suffering 8 years of sales erosion, Okanagan Spring has enjoyed a 10% per annum rise in sales, due in large amount to revitalized interest in the brand at retail through the redesigned packaging.

Subplot has also completed select print materials to support the 25th Anniversary, including informational brochures to be seeded in other products, and a 25th Anniversary timeline brochure. Additional materials including a glassware series, in-store displays and posters accompany these materials and use the Subplot-created 25th Anniversary graphics.

Additional support for the 25th Anniversary will come from a cross-platform media campaign and consumers can look forward to various events and promotions throughout the summer.”

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Designed by Bulldog | Country: Malta

“Over the years, our company has been very comfortable with presenting a witty face to the world – from our choice of name to the imagery that people associate with Bulldog.

We developed this visual pun to commemorate our 20th anniversary on February 10th, 2010. The piece fuses a crossword puzzle with our logo to create a playful visual shorthand for what Bulldog has done over the last 20 years.

The starting place for this solution was a concise thank you message from a happy client – the crossword puzzle graphic just seemed to manifest itself. Finding branding related terms to fit in the spaces was rather more challenging.

It was used on commemorative posters and limited edition T-shirts, packaged in labelled, PVC containers.”

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